Competition has never been greater. And simply providing a good product or service is no longer enough to provide revenue and income. It is vitally important to understand and effectively manage the way internal and external stakeholders view your company—from customers, employees and shareholders to suppliers, dealers, retailers and the media.

TNS can measure the degree of loyalty you have with stakeholders, their levels of commitment to your brand or organisation and the extent of your influence with them. And we can do this across the consumer, business to business and professional markets at a country, regional or global level. We can also benchmark your results within your country, region or industry as well as against the competition. We can help you:

• gauge how well your products and services are being received by any and all stakeholders
• find out if customers are strong advocates for your company, or detractors
• assess competitive performance, including competitors in the same sector in other countries
• identify and analyse key strengths and weaknesses in all aspects of your relationships
• determine if there are other key stakeholders you need to address that are important in delivering your brand to customers, your sales force for example
• monitor progress on an ongoing basis, so you constantly have actionable results to help you improve

This level of insight will enable you to make strategic and tactical decisions no matter where you sit in the organisation.
 
TNS acts as a consultant to many of the world leading companies and can offer tailored solutions such as TRI*M^TM. We also combine our expert knowledge about how markets operate with industry expertise across a number of specialist sectors. So, whether it's customer retention, employee commitment, corporate reputation or any other relationship, TNS can identify the solution for you.